(2016) 중국 건조과일_해외시장보고서

Ⅰ. 시장 통계 ······································································································································· 4
1. 통계분석 기준 설정 ··································································································································· 6
2. 글로벌 수입통계 ·········································································································································· 7
3. 중국 수입통계 ················································································································································ 8
4. 중국 시장 규모 및 성장률 ··················································································································· 9
Ⅱ. 시장 트렌드 ······························································································································· 10
1. 시장 메가 트렌드 ····································································································································· 12
2. 소비 트렌드 ·················································································································································· 13
3. 제품 트렌드 ·················································································································································· 14
4. 정책 트렌드 ·················································································································································· 15
Ⅲ. 경쟁사 분석 ······························································································································· 16
1. 경쟁사 선정 ·················································································································································· 18
2. 경쟁사별 현황 파악 ·································································································································· 19
Ⅳ. 경쟁제품 현지조사 ··············································································································· 23
1. 분석 제품 및 기준 ·································································································································· 25
2. 가격 정보 ······················································································································································· 26
3. 포장용기 정보 ············································································································································· 27
4. 기타(성분, 원료, 열량, 규격, 상세스펙 등) ············································································ 27
5. 현지조사 데이터 ········································································································································ 29
6. 온라인 조사 데이터 ································································································································ 32
Ⅴ. 유통구조 현황 ·························································································································· 35
1. 현지 유통구조 map ································································································································ 36
2. 추천 진출 경로 ·········································································································································· 37
3. 유통업체 담당자 인터뷰 ····················································································································· 38

Ⅵ. 유통업체 현황 ······························································································································ 39
1. 주요 유통채널 개관 ···································································································································· 41
2. 주요 유통업체 핫이슈 ····························································································································· 42
3. 유통업체별 개요 ·········································································································································· 43
- Carrefour
- Walmart
- BHG
Ⅶ. 통관 및 검역 정보 ················································································································· 46
1. 통관 및 검역 절차 ····································································································································· 49
2. HS CODE 및 관세율 ································································································································ 51
3. 통관 및 검역 주의사항 ·························································································································· 52
4. 통관거부사례 ·················································································································································· 53
5. 제출서류 ···························································································································································· 55
Ⅷ. 인증 정보 ········································································································································· 59
1. 필수인증 ······························································································································································ 61
2. 권장인증 ······························································································································································ 63
3. 중국 내 인증 취득제품 ·························································································································· 64
4. 제출서류 ······························································································································································ 65
Ⅸ. 라벨링 정보 ··································································································································· 66
1. 라벨 표기사항 ··············································································································································· 68
2. 라벨링 예시 ···················································································································································· 69
Ⅹ. 식품첨가물 정보 ························································································································ 70
1. 식품첨가물 규정 ············································································································································ 72
2. 잔류농약 규정 ················································································································································· 73